Barry at Reuters

Monetising data from the ‘Car of the Future’

How can OEMs unlock the full value of connected vehicle data?

With transformative changes coming to automotive, new opportunities are opening up that will rethink industry business models.

In our video spotlight from Reuters Events: Car of the Future 2021, Cubic Telecom CEO Barry Napier discusses how vehicle manufacturers can leverage connected software solutions to extract value from data and create longer-term brand loyalty.